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Let Creativity Take over…
Strategy dominant firms rarely create great design. They work smart, and they get results. But, they never cause that "HOW THE F*&K DID...
Apr 26, 20223 min read


Can a city fit our screens?
Each city offers subjective experiences to its people. Our memories and outlook on them differ drastically. They host millions of...
Apr 14, 20223 min read


When should you brand?
Let's assume your business is a baby for a second when you establish it (stick with me; it'll be worth it). We humans slowly grow into...
Apr 8, 20223 min read


Is the internet killing Journalism?
Today, the majority of our collective public discourse happens online – and too often it feels chaotic at best and toxic at worst. The...
Mar 29, 20223 min read


Branding is bigger than you think it is :)
So when I say branding, people start picturing typefaces, names, logos, illustrations, 3d renders of reindeers tagging along with Santa...
Nov 15, 20215 min read


Our Definition of Branding
I have been learning about brands and branding for my entire career. My definition of what branding is has always been in fluctuation...
Sep 29, 20203 min read


Payneer, A Brand of Redefinition
Who is Payneer? Payneer is a next-generation fintech start-up aimed at democratizing payments with its state-of-the-art, innovative, easy...
Sep 11, 20202 min read
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